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Check out some of our Case Studies
How Often have you seen a Customer become your partner?
Personal Touch Pharmacy
RxOnWeb launched in 2021, while we started with some good customers, we will always hold a special place for Kalu Ndukwe the owner of Personal Touch Pharmacy.
Before we started Kalu was already operating with one of the top digital agencies in the industry. He was being a hefty fee per month and still was not happy with the way the product or the system was working out.
when we first started the discussion all he had was the website and nothing else there was no Social Media presence for the pharmacy. There was no Google My Business Page or any sort of SEO happening around his site or his business per say.
It literally took us almost a month to finally have him onboard.
As we started, the first thing we did was convert his current site into a stunning-looking website.
Slowly and gradually we started building his social media presence, creating designs for him, and also building on his SEO profile.
We made sure that he is visible across all the digital platforms including Google Bing Yahoo and his social channels. Not only that we converted his website to full-blown e-commerce pharmacy website were he was now able to collect payment and distribute the medication using the USPS distribution system.
And while we were working with Kalu and other pharmacies we found out something was missing. It was just not enough to help them grow digitally and bring in more customers it was also important for them to retain the current customers. So we built the RxOnWeb application.
We at RxOnWeb cannot forget the day we presented it to Kalu and he came on board into being one of the active promoters of the RxOnWeb application.
As of now, his website has gone through two design iterations and he is still one of our precious customers.
You can check his website at Personaltouchpharm.com. He is an approved NABP pharmacy with a “.pharmacy” domain
Strategies used by Pillback
Search Engine Optimization (SEO):
PillPack invested heavily in SEO to ensure that its website would rank highly in search engine results pages (SERPs) for relevant keywords. This involved optimizing the website’s content, meta tags, and other on-page elements, as well as building high-quality backlinks from other websites.
Social Media Advertising:
PillPack used social media platforms like Facebook and Twitter to advertise its services and engage with customers. The company created targeted ads that would reach people who were likely to be interested in its services, based on factors like age, location, and health conditions.
PillPack used email marketing to stay in touch with its customers and promote its services. The company sent out regular newsletters and promotional emails that highlighted new features, special offers, and other important information.
PillPack partnered with influencers in the healthcare space to help promote its services and reach new audiences. These influencers included doctors, nurses, and patient advocates who could speak to the benefits of using PillPack for prescription management.
Statistics on the online growth achieved by PillPack:
PillPack’s revenue grew from $4 million in 2014 to over $100 million in 2017, a CAGR (compound annual growth rate) of over 250%.
By 2018, PillPack was delivering medications to customers in 49 states across the US, and the company had served over 50,000 customers.
PillPack started with just a handful of employees in 2013, but by 2018 the company had over 1,000 employees working across several locations in the US.
Acquisition by Amazon:
In June 2018, Amazon acquired PillPack for a reported $753 million, which was seen as a major validation of the company’s growth and success in the online pharmacy space.
PillPack’s success has had a significant impact on the pharmacy industry, as more and more traditional pharmacies are now investing in online services and digital technology to compete with companies like PillPack.
By leveraging these and other online strategies, Roman was able to build a strong brand and attract a loyal customer base. The company's success is a testament to the power of online marketing for growing a business in today's digital age.
A beautiful logo turns into a beautiful website
The moment we saw Castle Pharmacy‘s logo we knew his website would turn out to be an absolute standout.
Castle Pharmacy is a small independent pharmacy located in the heart of Atwater, California. Small Community, with few known customers and a decent running pharmacy.
When we approached him they were not even sure whether he wanted to Digitalize their pharmacy let alone be there on the web. They were doing good. With some initial reluctance, they trusted us we the job at hand and agreed to work on their website and SEO and that is when we came across the logo.
Our team fell in love with the color combination and we knew this would turn out to be the best of the pack. The whole team made sure that it happens exactly like that.
We made sure not only to deliver an absolute beauty of a site but also helped ranked on Google in the first three months of starting it out.
Now they are one of the most sought out pharmacy in Atwater and has been our customer since then.
Here is their logo. Isn’t that gorgeous? Visit his site at atwatercastlepharmacy.com
“Hey Prashant, You are a Superman”
This is what we received every time Norah, the owner of Belleair Pharmacy spoke to Prashant only, the account manager for their Pharmacy.
Before becoming a customer, she was exhausted from trying different agencies that would work for them and then not deliver up to the mark that she has been looking for. After which, she was referred to us by one of our customers.
When we spoke during our discovery call, she made it very clear about the timelines and what she’s looking out to get done. She was done with expectations and handed us a challenge and left.
With a challenge in hand, we got to work and delivered even before the timelines. As a result we are currently their only pharmacy digital partner to help her with everything and anything in digital media.